Seo-Seoul Museum of Art Seo-Seoul Museum of Art
2026.03.12~2026.06.07
Free
Yaloo
1
SeMA Project V at the Seo-Seoul Museum of Art is an experimental platform where urban memory and future technologies intersect. Operating in various spaces beyond the museum walls, the project encounters the audience within the expanded terrain of the city.
The platform’s inaugural project, Yaloo’s Shininho Landing (2026), is a polyphonic opera centered on Shininho, the artist’s 86-year-old maternal grandmother, who appears as a K-pop idol and “grandmother pirate” raiding data banks. As she lands upon the spatiotemporal data of West Seoul, she summons alternative sensibilities from the fringes, composing a narrative of the future that mutates and proliferates like an oral folktale.
Traversing the city’s strata where a labor-intensive industrial past overlaps with a present defined by IT servers and platforms, Shininho hijacks the visual and sensory data of West Seoul. Her piracy serves as a speculative methodology for rewriting history and reclaiming memory, fracturing systems that reduce people and cities to mere extractable resources.
Shininho’s elderly female body becomes a site of resistance against the logic of “total optimization.” Within a technological regime of acceleration, efficiency, and control, her body accumulates error, delay, and residue, carving out a space for alternative tempos.
In the museum's rear yard, a structure evocative of a landed pirate-spaceship or an aged data center houses octagonal LED panels. Through constant recombination, these panels visualize the quiet yet turbulent dynamics between body, object, ancestor, and data.
Shininho Landing integrates diverse technologies including MetaHuman, motion capture, and generative AI; it was produced in collaboration with a novelist, an architect, a musician, a graphic designer, a technical director, and an actor.
Seo SeMA, the Seo-Seoul Museum of Art, is the first public art museum serving Seoul’s southwestern region and is dedicated to the exploration of new media art. The museum presents exhibitions and research programs that experiment with emerging artistic media and languages, while placing particular emphasis on arts education that nurtures the next generation of artists and creative practitioners.
Grounded in ongoing research into the culture and context of the southwestern region of Seoul, Seo SeMA seeks to bring forward diverse issues and practices that have yet to be fully visible. Through this work, the museum aims to generate critical discourse and propose open, experimental approaches to exhibition-making that expand interdisciplinary dialogue and regional networks.
61, Deoksugung-gil, Jung-gu, Seoul, Republic of Korea (04515)
82-2-2124-8800